UKeiG Lunchtime Course: Getting Started with Bluesky
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31/01/2025
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When:
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Friday 31st January 2025 12 Noon. to 2 p.m.
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Where:
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Zoom CPD Course United Kingdom
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Presenter:
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Ned Potter
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Contact:
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Gary Horrocks
info.ukeig@cilip.org.uk
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UKeiG Lunchtime Zoom Course: Getting Started with Bluesky
Friday, 31st January 2025 - 12 pm to 2 pm

Details Bluesky has suddenly emerged as the preferred X / Twitter replacement for many libraries and other cultural institutions. The platform is growing fast, and an influx of galleries, libraries, archives, and museums,organisations are gaining followings quickly; the engagement is much higher on Bluesky than on X, and click-throughs for links are much higher than on Threads.
There is an opportunity for libraries and other organisations to get in on the ground floor and help reach the audience and communities assembling on Bluesky. This course will help you hit the ground running, and use Bluesky strategically, creatively, and effectively.
Who should attend? All digital librarians, IT and information professionals from any discipline or sector who use, or are keen to use Bluesky behalf of their institution to maximise the value and impact of their library and information service. Colleagues who work in the cultural sector - museums, galleries, archives and charities - will also find the tips and techniques in this course relevant and are encouraged to book.
Course outline and learning outcomes
This course is aimed at those institutions wishing to take full advantage of the opportunities offered by Bluesky, the fast-growing social network that has replaced Twitter for many.
Delegates will explore a range of different aspects on the platform, including:
- Where Bluesky fits into the wider social media landscape - How to launch an account, and bring Twitter followers with you - Building a network and increasing engagement - When and what to post - How to work with the absence of a Bluesky algorithm - Creating Starter Packs and Lists - Multimedia, images and accessibility - Tone and voice
By the end of the course delegates will have learned about a variety of specific tools and techniques for Bluesky, analysed several examples of organisations using the platform effectively, and be able to make an informed choice about when and how to use the platform to engage their communities.
Speakers
Workshop leaders
Ned Potter
Ned Potter is Faculty Engagement Manager: Community & UX at the University of York, and a Trainer for various organisations including the Bodleian Libraries and the British Library. He has run library workshops across
four continents, and his presentations have been viewed over 2.5 million times online. His book The Library Marketing Toolkit was published by Facet in 2012. Ned runs his own library's Bluesky account, and he can be
found online at ned-potter.com and on Bluesky at @nedpotter.bsky.social.
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Booking and payment
The course (including presentation slides and documentation) costs:
UKeiG/CILIP members £35 + VAT
Employer Partner staff £52 +VAT (Please contact your rep or email employerpartners@cilip.org.uk for the discount code)
Non-members £65 + VAT
Credit and debit cards are the preferred method of payment. Invoices are available on request using the online ‘bill me’ option.
If you require information about booking and payment please contact Gary Horrocks at info.ukeig@cilip.org.uk.
Venue Details
Zoom Webinar Online
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