Social Media for Public Libraries

A CILIP Training Session for Staff Working in Public Libraries

Online, Half-Day Course

12 September 2023 10am-1pm

 This workshop covers key social media platforms, why they're so important to public libraries, how they work and which types of content are most effective on each. We’ll aim to increase delegates’ understanding of the uses of social media and confidence in sharing content for posting.

Course level:

This course is suitable for staff at all levels. This session is aimed at staff working at all levels in public libraries to increase awareness, understanding and confidence around social media. It is particularly suited to those staff who are not responsible for, but are encouraged to provide, content for library social media accounts. It will also be of interest to those with an interest in becoming more involved in using social media as part of their role .
 

Learning Objectives: 

• Learn why social media channels are important in promoting public libraries.
• Increase understanding of the key social media channels: Instagram, Twitter and Facebook including their offers and benefits.
• Understand the kinds of content best suited for library social media accounts to boost engagement and visibility.
• Gain confidence about social media through understanding, collaboration and practice in small groups
• Gain inspiration and ideas to engage with social media
•  Learn the basics of posting (as useful info, even if you’re not responsible for posting).

Trainer: Ned Potter

A CILIP Training event, provided for library staff working for GLL and open to public library staff everywhere