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2022 Conference
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MCG Conference & Awards 2022

Thank you to alI our speakers, award winners and attendees for taking part in the conference on the 25th February 2022.

 

Below are the presentation links for our Marketing Excellence Award winners and Research Bursary Award winners.

 

Marketing Excellence Award winners 2021

 

Hampshire Libraries for "Bringing the library to you: Hampshire Libraries online during lockdown". Presentation.

Bringing the library to you

 

West Northamptonshire Council for "For the love of books". Presentation

For the Love of Books

 

Research Bursary winner 2020

Royal College of Nursing Library. Presentation.

 

Research Bursary winner 2021

 Hampshire Libraries. Presentation.

 

Conference running order:

 10:00 - 10:05  Intro/Welcome
 10:05 - 11:20 Workshop 1: Creating videos and animations - It’s easier than you think! with Andy Tattershall

In his workshop, Andy will explore not just a selection of free and low cost video platforms, but also look at different types of video recordings from screencasts to animation and beyond. You will look at how to storyboard, script and edit videos as well as discuss hosting and promoting your finished creation. In addition you will look at other useful tools you can use to give your videos that extra special finishing touch.
 11:20 - 11:30  Break
 11:30 - 12:15  2021 Marketing Excellence Award winners
 12:15 - 13:00  Lunch
 13:00 - 13:40  AGM/ CILIP HQ
 13:40 - 14:25  2020 and 2021 Research bursary winners
 14:25 - 14:35  Break
 14:35 - 16:05

Workshop 2: Writing marketing copy with Ruth from Dream Copywriting

Make the shift from conveying information about your services to persuading people to use them. In this workshop, you will:

  • Learn the building blocks of persuasive copywriting and begin to use them
  • Understand how to engage readers and get them to take action
  • Discover simple techniques to improve your business writing
 16:05  Event End